Prepare Your Files

Artwork specifications for signage

Supplying clean, correctly prepared artwork helps us quote accurately and produce your sign without avoidable delays.

Artwork specifications for signage
01

Preferred file formats

Vector artwork is best for cut letters, logos and large-format signage.

  • PDF, AI, EPS or SVG vector files
  • Convert fonts to outlines
  • Supply artwork at full size or clearly state the scale
  • Include bleed and crop marks where print trimming is required
02

Images and colour

Raster images should be supplied at an appropriate resolution for their final printed size.

  • Use CMYK for print artwork
  • Aim for 300 dpi at final size where practical
  • Provide Pantone, PMS or physical samples for critical colour matching
  • Request a hard proof when colour is business-critical
03

Why CMYK and not RGB?

Monitors display colour in RGB, but print production works in CMYK — and the two do not always match. Artwork supplied in RGB is converted before printing, which can shift colours noticeably, especially vivid greens, blues and oranges. Supplying CMYK artwork from the start means what you approve is what gets produced.

04

Critical colour matching

Screen colour also varies with monitor calibration, so a design that looks right on your screen may not match the physical output. For brand-critical colours, provide Pantone (PMS) references or a physical sample to match against, and request a hard proof before full production. We manually verify and proof artwork files as part of our workflow.

05

Images from the web

Images saved from websites are usually 72 dpi and unsuitable for large-format signage — they become blurry and pixelated when enlarged. They may also be subject to copyright. Always supply original, high-resolution files, and remember that responsibility for the right to use supplied artwork rests with the client.

06

Large files

If a file is too large for email, include a Google Drive, Dropbox or WeTransfer link with your enquiry. Our team will confirm receipt before relying on the file for production.

Start a conversation

Have a sign project in mind?

Send the location, approximate size, artwork and timing if you have them. If not, start with the idea—we'll help shape the brief.